There are many bumps on the road to success for the startups, name one: product development, testing, QA, engineering … let’s start with UX.
UX is User Experience, the buzz word around the valley right next to “Design”. For resource strained young start ups, UX products design is a critical part of the development cycle. Where to start? Where to end? Where to change ?
New way of doing things: measure before you build.
Learn: understand what level you are talking about components of a good hypothesis, have a clear reason for why you think the change will drive the desired impact.
With every iteration of tests comes a flood of data streams, think carefully what conclusions to draw.
These are the key points of tonight’s meetup.
Thanks to Medalia for the venue, speaker invites.